
The innovative flag label captures Royston Labels Wrapeel™ technology with additional demanding, highly decorative features. The combination of two highly decorative and technical labels results in a perfect and original piece of packaging providing both functional and aesthetic benefits. Royston Labels flag labels include a portion of the label which is unsupported by the product when attached. The top label, which includes the flag section, can be removed leaving a second, highly decorative printed label underneath.
“For the launch of our new styling range, Front Row, we were looking for an innovative packaging solution to deliver a wow factor in this highly competitive category. Royston Labels collaborative working approach has resulted in a stunning range of products with dramatic peel & reveal labelling, achieving high impact and standout on shelf. We'd like to thank Royston Labels for their commitment and expertise in making this development possible”
PZ Cussons